Hello… Ad’s and Entertainment collided

Apr 09

Steven NapolitanMarketing 15 Comments

Hello digital people.  Welcome to the Nappic Blog.

We will be discussing all things to do with Marketing and Entertainment. If I look back 13+ years to when I started producing, I had two separate fronts. One, being a filmmaker and two, producing commercials & corporate communications.  While there was indeed some overlap, especially creative-wise, it was still a dual life.

Fast forward to today and I find my two worlds completely collided. Advertising is more about Entertaining your audience, while including your product or service and Entertainment is embedding Advertising into their films, TV series and other attractions.

All this does is make us more excited then ever to come to work every day.

We love what we do.

15 Comments (+add yours?)

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    Apr 09, 2010 @ 00:19:03

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    Jun 07, 2010 @ 11:16:41

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